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What’s the Purpose of the 7x70 Challenge?

The purpose of the 7x70 Challenge is simple.

To force agents to build the discipline, structure, and consistency required to actually grow a mortgage business.

Most agents don’t fail because they lack talent.

They fail because they have no rhythm, no routine, and no accountability.

They react to the day.

They let their emotions control their actions.

They spend their whole morning putting out fires instead of building their pipeline.

They confuse activity with productivity.

And at the end of the year, they wonder why they earned forty five thousand dollars.

The 7x70 Challenge fixes that.

It locks you into seventy work days of non negotiable execution.

Seven disciplines a day.

Mindset.

Movement.

Uncomfortable action.

Hour of Power.

Social discipline.

Tracking.

Community.

No guessing.

No hoping.

No reacting.

Just action.

It builds the habits that top producers live by every single day.

It creates structure.

It builds confidence.

It sharpens your skill.

It gives you momentum.

It creates the version of you that executes on demand instead of waiting to “feel motivated.”

The purpose of the 7x70 is not to make you feel good.

The purpose is to make you disciplined.

To make you consistent.

To make you accountable.

To make you unstoppable.

The purpose of the 7x70 Challenge is to transform the way you operate.

So that after seventy days, you don’t just do the work.

You become the person who does the work.

That’s it.

That’s the purpose.

To turn agents into producers.

To turn chaos into structure.

To turn potential into results.

And to show you exactly what happens when you finally stop reacting to your life and start leading it.